Link Afria seek to combine indigenous skills with contemporary design. Sourcing from a wide variety of product groups, our strength lies in coordinating ranges across a broad product category. We predominetly source from a wide range of individual artists and artisans from within South Africa and Zimbabwe.
An extremely high level of indigenous handcraft skills exist within South Africa and specific skills are generally associated with specific regions and tribal groups. To source effectively within Southern Africa it is necessary to understand the skills associated to each tribal group and to understand the cultural elements which influence their design and craft.
The beautiful climatic and scenic conditions of South Africa are conducive to the encouragement of creative arts and in recent years there has been an emergence of contemporary talent and individual artists who are influencing and leading design around the world.
An extremely high level of indigenous handcraft skills exist within South Africa and specific skills are generally associated with specific regions and tribal groups. To source effectively within Southern Africa it is necessary to understand the skills associated to each tribal group and to understand the cultural elements which influence their design and craft.
The beautiful climatic and scenic conditions of South Africa are conducive to the encouragement of creative arts and in recent years there has been an emergence of contemporary talent and individual artists who are influencing and leading design around the world.